Connected Web Applications
Give Every User the Same Connected Experience Across Your Web Platform
Most organizations build web platforms over time without fully connecting them. LUX develops custom web applications that integrate with your existing systems, so every interaction updates the records your teams depend on. Deliver a consistent experience across your web platform to maximize engagement and build trust.
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Web Platforms Built in Previous Eras Weren't Designed for Today
The platforms most organizations rely on were designed for a different set of requirements. Teams respond to new needs by adding workarounds to keep the platform functioning. Over time, the platform itself becomes the constraint holding you back.
Staff Spend Hours Searching for Information No System Holds
Customer-facing platforms and internal systems were built on separate databases. When a customer calls with a question, staff search one system, check another, and open a third. Employees waste hours of valuable time navigating between systems instead of helping the customers who need them.
Customer Requests Start Online but Go Nowhere
Web forms collect information but store it separately from the systems used to process requests. Customers submit their details online, only to be asked for the same information again by phone. The request starts over, eroding trust in the platform with every repeat.
Engineers Waste Time Syncing Properties Without Shared Content
Public websites, internal dashboards, and partner portals were built on different platforms. A pricing update goes live on the website, while the partner portal still shows yesterday's numbers. Engineering time goes to keeping these properties in sync instead of building what comes next.
Client Stories
Increasing Tracker Adoption by 217% for a CPA Association
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Scaling a CE Compliance Platform to 65,000 Active Users
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How a 6-Month Website Redesign Flooded a Nonprofit Museum with Tour Requests
Read The Case StudyMove Your Teams From Maintaining Systems to Building What Users Actually Need
Connecting every web property to the same operational systems removes the manual work holding your teams back. Information stays current automatically, your users complete tasks in one session, and engineering time shifts from maintenance to building what comes next.
Every Customer Request Reaches the Right Team Through a Connected Submission Path
When someone submits a request through the web platform, the data writes directly to the system the processing team uses. No one re-enters what was already submitted, and no customer calls to ask whether their request was received.
Stable Web Architecture Built for the Traffic and Complexity You Operate At
The platform handles your actual production traffic, not assumptions from a staging environment. When load spikes or new features launch, your team focuses on the rollout instead of scrambling to keep the system running.
Complete Customer Records Across Every Platform With a Single Shared Data Source
A returning customer brings their full history with them, no matter which property they enter through. Account details, request history, and preferences stay accurate everywhere, so every team works from the same record.
Content Updates Appear Across Every Property Without Manual Republishing
A pricing change, policy update, or new page publishes once and appears across every web property automatically. Engineers stop republishing the same content on three platforms and focus on what the organization needs next.
LUX Interactive
Proof That Resonates. Diverse Clients, Real Stakes.
"I would highly recommend Lux Interactive for any website redesign. The pricing was great, the timing was great, and our end product kind of speaks for itself."
"Easy to work with, attentive and skilled at providing us with the latest options for increasing our web presence."
"They meet every deadline. We usually set a budget before each project, and the team has done an excellent job of sticking to them."
A Partnership That Starts With Your Systems and Stays With Your Team
The engineers who map your current architecture are the same ones who build, integrate, and evolve it alongside you.
Discover
Map Your Web Environment Before Designing Anything
Architecture, data flows, and user journeys are designed around your actual systems rather than generic platform assumptions.
Design
Shape Each Property Around How Your Users Actually Move Through It
Information architecture, layouts, and submission flows are designed around the real paths customers, partners, and internal teams take, not the platform's defaults.
Build
Senior Engineers Develop the Platform In-House
The same team that designed the architecture writes the code, keeping system context and domain knowledge continuous throughout development.
Integrate
Connect to Your Existing Operational Systems
Every connection to your CRM, CMS, ERP, and operational databases is tested against production data before anything goes live.
Evolve
The Same Team Stays After Launch
The same engineers continue developing the platform alongside you as your systems and requirements change.
Connected Web Properties for Customers, Partners, and Internal Teams
Every web engagement begins with a mapping of the systems each property connects to and the audiences it serves. Every property is built in-house by senior engineers and integrated directly into your existing operational infrastructure.
Self-service portals where customers manage accounts, submit requests, and access records that update your CRM or AMS in real time.
Operational dashboards consolidating data from multiple platforms into one view, replacing the manual reporting staff currently piece together.
Portals giving partners and vendors access to the specific records they need without exposing internal systems or requiring manual data exchange.
Marketing sites, resource libraries, and public-facing platforms connected to a shared content layer so updates publish once and appear everywhere.
Aging web platforms rebuilt on current infrastructure while preserving the business logic and integrations your organization depends on.
Multiple web properties serving different audiences, all running on one data layer so records, content, and user data stay consistent across every platform.
Ready to See What a Connected Web Platform Looks Like for Your Organization?
Every session is led by one of our senior engineers, each with an average of 15+ years of experience. In a focused 30-minute conversation, we review your current web architecture, platform requirements, and integration landscape. — Within five business days, you receive a written brief outlining our findings and the most meaningful opportunities ahead. No charge.
- Integration Gaps: Specific identification of where your web platforms and operational systems create data gaps or require manual reconciliation.
- Prioritized Opportunities: The two to four areas where focused platform investment would have the greatest impact on performance and operational efficiency.
- Clear Next Steps: A practical sense of what to address first and whether the timing is right for your organization.